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Gerry McGovern

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Neo Insight, Inc.: Partners: Customer Carewords

Neo Insight logoNeo Insight, Inc. has been providing Customer Carewords services since 2007. As customer experience specialists, the company provides usability evaluation and design services for clients in the public and private sector.

Neo Insight's services enhance the customer experience by improving usability, focusing web strategy on user tasks, and unleashing technology to serve those needs. The consultancy has also coordinated Gerry McGovern’s Masterclasses in Canada since 2007.

The company's monthly Insighter e-newsletter covers topics and techniques to help manage the customer experience. You can follow Neo Insight on Twitter at www.twitter.com/neoinsightOur Customer Carewords team includes:

Mike AtyeoMike Atyeo
Mike Atyeo is co-founder of Neo Insight, Inc. Mike has worked with usability since 1986, applying his skills and experience to the evaluation, specification and design of web, computing and telecommunications products and services. He has conducted usability research in the U.K., Canada and the U.S.. He has managed dozens of workshops, hundreds of usability tests, and design research sessions and presentations with customers at all management levels.  More

Gord HopkinsGord Hopkins
Gord Hopkins is co-owner of Neo Insight Inc., and recognized for his innovative, customer-centric research and design skills. Gord is driven to "help people achieve their goals quickly, efficiently and with satisfaction". He makes extensive use of remote testing techniques and tools to observe people interacting in their own environment. He feels this provides a much richer understanding of the actual customer experience, providing insights which are often missed in a lab environment.
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Scott SmithScott Smith
Scott Smith is co-founder of Neo Insight, and has 25 years of managing the design and strategic planning of customer experiences for Neo Insight and Nortel in the U.S. and Canada. Scott’s Customer Carewords experience includes leading a project for the Canadian Army, and conducted research for the City of Ottawa and University of Manitoba. He is the point of contact for Customer Centric Index trials in North America. His projects frequently include task analysis, remote usability testing, structured interviews, and design evaluations. More


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