Designing for the Millennial Generation Web

Thu, May 7, 2015 12:30 AM – 1:00 AM ACST

Impatient, skeptical, cynical, ethical. Educationally well-off but financially worse-off, they don’t buy into the present and future with such unquestioned loyalty quite like their parents did. When they want advice they are more likely to look to their peers than to look up to traditional figureheads or brands. Gerry McGovern explains how to design a digital environment for these Millennial digital natives. Just 15 minutes long, this webinar will be packed full of insights and actionable tips.

Webinar presentation (WMV: 31 MB: 37 min) PowerPoint presentation (PPTX: 5 MB)