Previous Webinars

  • Characteristics of a digital ready organization: Survey results

    Mon, Nov 2, 2015 9:00 AM – 10:00 AM MST

    Presented by Gerry McGovern. What sort of organization is best able to embrace the full opportunities that digital offers? Gerry McGovern will present the results of a survey asking digital professionals what they think is required. Find out about the key characteristics of a new model digital culture versus an old model organization-centric culture.

  • Brand delusion and how to overcome it

    Wed, Jun 10, 2015 8:00 AM – 9:00 AM PDT

    Presented by Gerry McGovern. Increasingly brands, organizations and management are becoming disconnected from their customers. In the Age of the Customer, this is a dangerous trend.

  • Designing for the Millennial Generation Web

    Thu, May 7, 2015 12:30 AM – 1:00 AM ACST

    Presented by Gerry McGovern. Impatient, skeptical, cynical, ethical. Educationally well-off but financially worse-off, they don’t buy into the present and future with such unquestioned loyalty quite like their parents did.

  • The Core Model: A novel approach to designing for Top Tasks

    Presented by Are Gjertin Urkegjerde Halland, Netlife Research. Learn how to reach your business objectives by solving your users Top Tasks. This multi-disciplinary content first approach helps you prioritize your efforts and get buy-in from the rest of your organization. It also gives you some new perspectives on navigation, mobile first and responsive design.

  • Improving Cisco Support Website Using Top Tasks Management

    Cisco has dramatically improved the experience of its Support website by focusing first on the tasks that customers and partners are trying to complete. Success is measured based on how successful customers/partners are at completing their top tasks. Hear from Bill Skeet, Senior Manager of Customer Experience for Cisco Digital Support, about how Cisco uses […]